Mr. Hirate is Director of SMBC Digital Marketing, Ltd. and a core member of having established it in July 2021. Prior to his career, He has been a key member in development of strategies and industry leading projects to create new products integrating advanced technologies and innovations like AI, API, smart-devices, etc. at Sumitomo Mitsui Financial Group.
In addition, he had accumulated expertise as a senior strategy consultant at Accenture Japan, where he joined projects for new business development and corporate strategies. He has extensive experience working with companies in communication, internet media, e-commerce, and consumer electronics.